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Fashion

for every occasion. Trends from Around the Globe

With hundreds of innovative scarves and accessories introduced each year, our designers truly are the experts.

They unveil stunning new creations every season from cities like Wüstenselbitz, New York, London, Paris, Düsseldorf, and Shanghai, drawing inspiration from global trade fairs. However, they can’t travel the world endlessly. We asked three of our designers to share their thoughts on the most beautiful accessory of all time—the scarf.

Here’s some scarf wisdom from those who truly understand:

Fotos einer FRAAS Designerin mit einem Schal

Liane Fratipietro - Based in New York:

“Our brand has a distinct signature, yet it should resonate with diverse tastes and cultures.”

Fotos einer FRAAS Designerin mit einem Schal

Eva Vismann - Based in Wüstenselbitz:

“Ideas come to me naturally. It’s best not to force them. My creative spark ignites whenever I catch the scent of paint or see a painter’s easel. It’s amusing, but that’s how it works for me.”

Fotos einer FRAAS Designerin mit einem Schal

Yoyo Zhang - Based in Shanghai:

“My creative process? I design, then discard it. I create again, only to toss it aside. I repeat this until I finally craft a design that I adore. Eventually, it all comes together perfectly.”

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Backsteinwand mit bunten FRAAS Tüchern
unordentlicher Arbeitsplatz mit Schreibutensilien, Bildern und Stoffproben
Frau mit buntem Halstuch und Sonnenbrille sitzt auf einer gefliesten Bank und sieht in die Kamera
Ladies

Squares

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bugatti Baseballkappen in verschiedenen Farben nebeneinander aufgereiht
Men

Caps

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